Prof. Eric Jensen
CEO and Research Director
Books
Articles
Chapters
Reports
Publications
Books (selected)
Doing research in the real world: 5th Edition
From first planning to writing up your research, this complete guide will help you push your project forward. Walking you through every step you need…
Science communication: An introduction
A concise, coherent and easily readable textbook about the field of science communication, connecting the practice of science communicators with theory. In the book, recent…
Doing real research: A practical guide to social research
Challenging the formality and idealized settings of conventional methods teaching and opting instead for a real world approach to social research, this book offers frank,…
Culture and Social Change: Transforming society through the power of ideas.
This book brings together social sciencists to create an interdisciplinary dialogue on the topic of social change as a cultural process. Culture is as much…
Articles in International Peer-reviewed Journals
Evidence-Based Methods of Communicating Science to the Public through Data Visualization.
This essay presents a real-world demonstration of the evidence-based science communication process, showing how it can be used to create scientific data visualizations for public…
Series 3.2: Recognition and Rewards – From Code to Tenure: Valuing Research Software in Academia
Research software is a driving force in today's academic ecosystem, with most researchers relying on it to do their work, and many writing some of…
How does moving public engagement with research online change audience diversity? Comparing inclusion indicators for 2019 & 2020 European Researchers’ Night events.
Taking place annually in more than 400 cities, European Researchers’ Night is a pan- European synchronized event that aims to bring researchers closer to the…
How research data delivers non-academic impacts: A secondary analysis of UK Research Excellence Framework impact case studies
This study investigates how research data contributes to non-academic impacts using a secondary analysis of high-scoring impact case studies from the UK’s Research Excellence Framework…
Prospective sampling bias in COVID-19 recruitment methods: Experimental evidence from a national randomized survey testing recruitment materials
In the context of the COVID-19 pandemic, social science research has required recruiting many prospective participants. Many researchers have explicitly taken advantage of widespread public…
Developing and testing the GlobalSCAPE science communicator diary survey: Methodological pilot research findings to improve a repeated-measures survey design
The GlobalSCAPE project is setting out to investigate the experiences, attitudes, skills, needs, challenges and professional development of science communicators around the world. This is…
Methodological considerations for survey-based research during emergencies and public health crises: Improving the quality of evidence & science communication
The novel coronavirus (COVID-19) outbreak has resulted in a massive amount of global research on the social and human dimensions of the disease. Between academic…
Life Trajectories Through the COVID-19 Pandemic: A Repeated Measures Diary Survey Dataset From 2020-2021
Many psychological, sociological and communication challenges have emerged or become attenuated during the COVID-19 pandemic. To understand these challenges, we need to gain an in-depth…
Methodological Considerations for Survey-Based Research During Emergencies and Public Health Crises: Improving the Quality of Evidence and Communication
The novel coronavirus (COVID-19) outbreak has resulted in a massive amount of global research on the social and human dimensions of the disease. Between academic…
Making sense of unfamiliar COVID-19 vaccines: How national origin affects vaccination willingness
Vaccination willingness is a critical factor in pandemics, including the COVID-19 crisis. Therefore, investigating underlying drivers of vaccination willingness/hesitancy is an essential social science contribution.…
Chapters in Edited Books
Promise and pitfalls of audience segmentation in public conservation education
Jensen, A. M. & Jensen, E. A. (in press). Promise and pitfalls of audience segmentation in public conservation education. In E. Jensen (Ed.), Making the most of conservation…
Why We (Still) Do Not Know the Educational Impact of Zoos and Aquariums: Assessing Current Evaluation Methods and Ways to Improve Them
This book summarizes a range of psychological research into how zoos and aquariums operate in the minds of visitors and the broader public. Bringing together…
Why impact evaluation matters in science communication: Or, advancing the science of science communication
Why do we need to communicate science? Is science, with its highly specialised language and its arcane methods, too distant to be understood by the…
Environmental communication
A concise, coherent and easily readable textbook about the field of science communication, connecting the practice of science communicators with theory. In the book, recent…
Informal science education
A concise, coherent and easily readable textbook about the field of science communication, connecting the practice of science communicators with theory. In the book, recent…
The challenges of ‘measuring long-term impacts of a science center on Its community’: A methodological review
This chapter assesses Falk and Needham’s (2011) study of the California Science Center’s long-term impact on the Los Angeles population’s scientific understanding, attitudes, and interests.…
Genetic Futures and the Media
Today, public debate over genetic futures takes place within a new societal context. There is a greater emphasis from policymakers on promoting engagement between sciences…
Extending the Trajectory Equifinality Model’s conceptual methodological toolkit to account for continuous development
Making of the Future is the first English‐language coverage of the new methodological perspective in cultural psychology—TEA (Trajectory Equifinality Approach) that was established in 2004…
Education on Biodiversity in the Polar Regions
The polar regions are famously associated with extreme temperatures, ice, snow, legendary explorers, indigenous people, polar bears, penguins and other impressive fauna and flora. The…
Creativity and culture for all? Enhancing cultural participation in museums and galleries
Museums, galleries, and festival visitors have been the subject of a great deal of research interest in recent years. However, to date little headway has…
Government Reports (selected)
Stakeholder Focus Research: Quantitative findings
As a public body, the Arts Council England aims to maintain effective relationships with both individuals and organisations in the arts and culture sector across…
Stakeholder Focus Research: Qualitative findings
This research investigates stakeholders’ views about the Arts Council as part of a periodic evaluation of attitudes about the Arts Council’s priorities, work, relationships, communication,…
Household Food Security in the UK: A Review of Food Aid Final Report
This report presents findings from a Rapid Evidence Assessment undertaken from February and March 2013. The aim of the research was to arrive at a…
Role of social media-based public dialogue
As social media expand, policymakers and practitioners are increasingly considering what the role of platforms such as Twitter and Facebook should be in informing public…
Upstream public engagement at the zoo
This report describes key findings from a series of concurrent focus groups comprising the Durrell Wildlife Park - Public Participation Meeting (PPM). This PPM is…
Professional Publications (selected)
Linking policy and practice in monitoring socially responsible research and innovation (RRI): A conceptual framework to evaluate progress through the UNESCO-led Recommendation on Science and Scientific Researchers
This paper sets out a high-level conceptual framework for monitoring the development of socially responsible research and innovation (RRI) systems linked to the global policy…
Introducing cinematic scientific visualization: A new frontier in science communication
With rapid advances in science, data processing, and computer graphics technologies, the line between representations of “real science” and “Hollywood science” is blurring. The film…
South African scientists explain why they make time for science festivals
Science festivals across the world attract millions of visitors every year. They are typically busy, buzzing events: visitors stroll through interactive displays, enjoy science-themed shows…
Has the pandemic changed public attitudes about science?
The article explores how public attitudes toward science and scientists have evolved during the COVID-19 pandemic, as experts and evidence-based approaches took center stage in…
Science in Ireland Barometer 2020 National Survey of Public Attitudes about Science
In 2019, Science Foundation Ireland (SFI) commissioned Qualia Analytics to run the 2020 wave of its public science attitudes survey, the SFI Science in Ireland…
State of the Art of RRI in the Five UNESCO World Regions
The overall project aim is to bring RRI into the linked up global world to promote mutual learning and collaboration in RRI. This will be…
Supporting UNESCO Member States in Evidencing 10 Key Priority Areas – Measures and Indicators for Lithuania, Serbia and South Africa
The UNESCO Recommendation on Science and Scientific Researchers (RSSR) sets out a number of globally agreed expectations for national systems of science to anticipate and…
The UNESCO Recommendation on Science and Scientific Researchers will transform working conditions, rights and responsibilities of researchers globally
While national science and innovation public policy is often in flux, truly global science policy initiatives are rare. Such a global initiative gained acceptance in…
For science communication to be effective it should be evidence based
At its best, science communication can empower research and innovation systems to address global challenges. It does this by improving the relationships with stakeholders in…
Mapping of funding for digital projects and skills
Jensen, A. M., Jensen, E. A. & Romain, S. (2017). Mapping of funding for digital projects and skills. Department for Digital, Culture, Media and Sport (DCMS):…
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